Trimbach tastings and dinners

EVERYONE’S a winner at the wine dinners you’ll see advertised now and then. If you need convincing (and many people do), please scroll down below the bold text for more on why these events work so well. But for those already convinced, let’s get to the meat of the matter…

Trimbach Pinot Blanc

The visit of Jean Trimbach to Ireland next week provides a handful of unmissable (and great value) treats for wine fans.  Jean is a member of the 12th generation of his family making fine rieslings and pinot blancs among others in one of the most underrated and overlooked wine regions, Alsace.

Last time I checked, Trimbach’s wines many at highly accessible prices are listed in some of the world’s most highly-regarded restaurants.

♦ First up is the tasting and dinner on Wednesday June 30 at The Twelve, Galway. It costs  €75 all-in. Book on 091 597000 and see www.thetwelvehotel.ie for more.

On Thursday (July 1) from 3.15pm to 4.30pm, Jean will be presenting a talk and tasting at Ballymaloe. There is no charge but places are limited so book now on  021 4652531.

Later that night, Fleming’s Restaurant in Tivoli, Cork. hosts a special dinner and wine night with Jean from 7.30pm. It’s a bargain 65 a head, it will fill up, so you should book now on 021 4821621.

And before next week’s antics, Paddy Borthwick is presenting a tasting of his wines at the HQ of importers and retailers Wines Direct  in Mullingar on Saturday afternoon, June 26.  You can see the range here.

I admire Paddy’s wines enormously, and think four of the five in his range are fantastic value.  But delightfully if you can get to this tasting, you don’t have to take my word for it. As the advert for lozenges used to say, suck it and see.


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I’m surprised there isn’t more clamour for tickets to events like the wine dinners above. Sure, they pretty much all fill up. But they just don’t appear on the radar of many people who would get a great buzz from them. You know who you are.

For a moment, put yourself in the boots of the people putting on these evenings. A wine producer and its distributor get well-focused exposure for their (presumably desirable) wines at a fraction of the cost of advertising. Plus whoever is presenting the wines — be it the winemaker herself or a company ‘ambassador’ —  can be relied on to add a further highly appealing dimension of interest for wine fans, which is invaluable to the salespeople’s mission to build interest in the wines.  The restaurateur is happy to cater to a full house, delivering what could be a fun and memorably sociable evening.

The result of all this leveraging is a fun night out which will usually cost you far, far less than if you were doing a bit of free-range dining out. And despite my generally sceptical mien, I’ve never found the ones I’ve attended to be anything less than pleasant. In some cases they can be downright inspirational, and I expect the Trimbach events listed above will belong to this latter category. 

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